Step-by-Step Guide to Enjoying Armenia's Finest Spirit

Ararat Brandy, often called "liquid gold" of Armenia, is a refined spirit that deserves special attention. Not only is it ideal for sipping neat, but this unique brandy also lends itself to creating elegant cocktails and surprising combinations. Whether you're a cocktail lover or prefer drinking brandy neat, Ararat Brandy adapts to various tasting experiences while honoring Armenian heritage.

A Brief History of Ararat Brandy

Ararat Brandy, produced by the Yerevan Brandy Company since 1887, embodies Armenian craftsmanship and ancient traditions. Recognized and celebrated worldwide, this high-quality brandy has even charmed historical figures like Winston Churchill. Its deep and complex flavor, along with its rich history, makes it more than just a spirit—it's a true cultural experience.

How to Drink Ararat Brandy: Step-by-Step Guide

1. Choose the Right Glass

To fully appreciate the aromas of Ararat Brandy, it's recommended to use a snifter glass, which has a wide base and narrow top. This shape helps concentrate the aromas and enhances the overall tasting experience.

Pro Tip: Slightly warm the glass with your hands to release the aromas.

2. Check the Temperature

Ararat Brandy is best enjoyed at room temperature, ideally between 18 and 22°C (64-72°F). Serving it too cold can mute the delicate flavors, while serving it too warm might release too much alcohol, overpowering the aromas.

3. Pour the Right Amount

Pour 30 to 50 ml of Ararat Brandy into your snifter. This allows you to swirl the brandy, releasing its rich aromas without overwhelming your palate.

4. Observe the Color and "Legs"

Admire the deep amber hue of Ararat Brandy, a reflection of its aging in oak barrels. Gently swirl the glass and observe the "legs" that form on the sides—these are streaks of liquid that indicate its viscosity and alcohol content.

5. Appreciate the Aromas

Take a moment to inhale the complex aromas of Ararat Brandy. You may detect notes of dried fruitsvanillanutsspices, and a subtle oak influence from the aging process.

6. Sip, Don’t Gulp

Take a small sip and let the brandy rest on your tongue before swallowing. This allows you to experience the layers of flavor, often including ripe fruits, caramel, chocolate, and spices.

Pro Tip: Keep your mouth slightly open while tasting to enhance the flavor experience and better appreciate the profile.

7. Pair with the Right Foods

To elevate your tasting experience, consider pairing Ararat Brandy with foods that complement its flavors:

  • Dark chocolate: Its bitter richness contrasts with the sweet and fruity notes of the brandy.
  • Dried fruits and nuts: Perfect for accentuating the nutty and spicy flavors of the brandy.
  • Soft cheeses: Cheeses like brie or camembert balance the robustness of the spirit with their creamy texture.

8. Sip Slowly

Whether you're enjoying Ararat neat or in a cocktail, the key is to take your time. Ararat Brandy is designed to be savored slowly, so that each sip reveals new aromatic and flavor nuances.

Creating Elegant Cocktails with Ararat

Ararat Brandy is also ideal for creating sophisticated cocktails. Thanks to its rich flavor profile, it serves as a great base for original creations or reimagined classics. Here are a few cocktail ideas that pair perfectly with this exceptional brandy:

  • Ararat Sour: Mix Ararat Brandy with fresh lemon juice, spiced sugar syrup, and a few ice cubes for a refreshing take on the classic whiskey sour.
  • Ararat Old Fashioned: Reimagine the iconic Old Fashioned by substituting whiskey with Ararat Brandy. Add a touch of sugar, a few drops of Angostura Bitters, and an orange slice for a rich and elegant cocktail.
  • Brandy Collins: For a lighter, more refreshing drink, mix Ararat Brandy with lemon juice, sugar, and soda water.

ARARAT Sour Cocktail Recipe

The ARARAT Sour is an elegant and refreshing version of the classic cocktail. Here's how to prepare it:

Ingredients:
  • ARARAT Brandy: 50 ml
  • Lemon juice: 25 ml
  • Spiced sugar syrup: 15 ml
  • Angostura Bitters: 2 drops
  • Pasteurized flavored protein : 15 ml
Decoration:

A lemon slice for garnish.

Instructions:

1. Mix all ingredients in a shaker.
2. Shake vigorously to create a frothy texture.
3. Serve in an "Old Fashioned" glass over ice.
4. Garnish with a lemon slice.

Ararat Brandy is more than just a spirit; it represents the history, culture, and art of Armenian life. Whether you choose to sip it neat, pair it with food, or enjoy it in a refined cocktail, the important thing is to take your time and appreciate each note and nuance. By following these steps, you're sure to have a memorable tasting experience, whether for an intimate evening or a special occasion.

Cheers!